DIV 301Lesson 6 of 6
0 of 6
  1. 1How Covered Call ETFs Work
  2. 2Covered Call ETF Strategies Compared
  3. 3JEPI, JEPQ, QYLD, SPYI and DIVO
  4. 4Weekly Paying and 0DTE Income ETFs
  5. 5Single Stock Option Income ETFs
  6. 6Distribution Rate vs Total Return
  1. Dividend University
  2. DIV 301 Option Income ETFs
  3. Lesson 6
DIV 301 · Lesson 6 of 6

Distribution Rate vs Total Return

The arithmetic behind 50% yields, and why the share price decides whether you made money.

What you’ll learn

  • The one equation that links a fund's distributions, its price and your return
  • Why paying out more than the strategy earns shrinks the share price
  • How to spot that gap in seconds from a fund's own numbers
  • Why a fund's yield can rise while your income falls

A fund advertising a 60% yield is telling you how much it pays out. It is not telling you how much you earn. Those are two different numbers, and the gap between them explains almost everything about high yield funds. You only need one equation.

The equation

Where a fund's return goes
What the strategy earns=Distributions paid out+Change in share price

Rearranged, that tells you what happens to the price:

The price takes the difference
Change in share price≈What the strategy earns−Distributions paid out

A fund can’t pay out money it doesn’t make. If its options and holdings earn 12% in a year and it distributes 12%, the share price stays roughly flat. If it distributes 40%, the extra 28% comes from the share price itself. Distributions don’t create value; they move it from the fund to your account.

Three funds, one year, all starting at $20
Fund A earns 10%, pays 8%price ends near $20.40
Fund B earns 10%, pays 10%price ends near $20.00
Fund C earns 10%, pays 40%price ends near $14.00
All three earned exactly the same 10%. Fund C simply handed more of your own money back to you, and its price dropped to match.

Try it

Set a distribution rate and what the strategy really earns, and watch the share price and your cash over time:

Where does the distribution come from?Interactive
Share price at the end$4.38
Cash received per share$20.83
Price + cash$25.21
Paid from your own capital30 of every 40 points
$0$10$20$30Y0Y1Y2Y3Y4Y5Years$20 start
Price + cash receivedShare price

A fund can only pay out what its strategy earns. Anything beyond that is your own money being handed back, and the share price shrinks to match. A $20 fund is shown here, with distributions taken as cash.

Notice two things. First, the share price keeps sliding whenever the payout outruns the earnings. Second, because the payout is a percentage of a shrinking price, your income in dollars shrinks too, even though the yield percentage never changes.

Your yield stays the same, your income doesn’t

A fund earning 10% and paying 40% of its price, rounded. The advertised yield never changes; the checks keep getting smaller.
YearShare priceDistribution rateIncome per share
1$20.0040%$8.00
2$14.0040%$5.60
3$9.8040%$3.92
4$6.8640%$2.74

This is why holders of ultra high yield funds often feel blindsided. The fund still “yields 40%.” Their monthly income has quietly fallen by two thirds.

The ten second check

Any fund’s page on Dividend Duel shows its yield and its total return. Put them side by side:

  • Total return close to or above the yield: the fund earned what it paid. The price held up.
  • Total return well below the yield: the gap came out of the price.
  • Total return negative despite a big yield: the price fell by more than everything paid out.
Yield against total return and price change, live Live data
Yield is the forward (indicated) yield, or trailing twelve months when no forward figure exists. Total return assumes dividends are reinvested. Updated after each trading day; past returns don't predict future ones.
TickerNameYield1Y total return1Y price change
SCHDSchwab U.S. Dividend Equity ETF3.26%+23.5%+19.4%
JEPIJPMorgan Equity Premium Income ETF7.27%+6.9%-1.3%
QYLDNasdaq 100 Covered Call ETF11.38%+23.3%+9.3%
SPYINEOS S&P 500 High Income11.90%+15.9%+2.8%
XDTES&P 500® 0DTE Covered Call Strategy14.94%+16.5%-12.5%
TSLYYieldMax™ TSLA Option Income Strategy ETF52.87%-4.2%-45.8%
NVDYYieldMax™ NVDA Option Income Strategy ETF34.75%+27.5%-22.7%
MSTYYieldMax™ MSTR Option Income Strategy ETF96.61%-46.7%-77.3%
ULTYYieldMax™ Ultra Option Income Strategy ETF58.98%-5.9%-52.6%

For a picture of every fund at once, Dividend Duel’s Yield vs. Return Map plots each fund’s yield against its total return. The funds far to the right but low down are the ones paying out much more than they earn.

Check your understanding

4 questions
  1. A fund's strategy earns 15% a year before distributions and it pays out 45% a year. Roughly what happens to its share price each year?

  2. A fund yields 50% and its one-year total return was −5%. What does that tell you?

  3. A fund pays a fixed 40% of its current price each year. Its price falls from $20 to $12. What happens to your income per share?

  4. What's the quickest check for whether a fund is paying out more than it earns?

Finished reading?Mark it complete to fill in your progress bar. You can always undo it.

This lesson is for education only and isn’t financial, investment or tax advice. Tickers are used as examples of how things work, not as recommendations. Figures marked as live come from Dividend Duel’s market data and change daily. See our disclosure.